Digital Marketing Resources for Creatives
How to Not Feel Overwhelmed as an Artist While Looking Through Social Media
Social media can be a great tool for artists, but it also has its downsides. The temptation to compare yourself to others and feel overwhelmed by other people's success can be overwhelming if you're not careful. Here are some ways to combat these feelings:...
Strategies For Promoting Your Show On Social Media
Introduction Social media can be a powerful tool for building buzz around your show. It's also a great way to reach people who wouldn't otherwise know about you. But if you don't have time to manage your social media strategy, it may not be worth the effort. The key...
Why Visual Artists Should Be Using TikTok
Introduction Tiktok is a great platform to show off your work! It's got the perfect combination of millions of active users and high-quality content. If you're an artist, post a few videos on Tiktok to build your audience and gain exposure. Here are some ideas for...
Why loosing social media followers isn’t always a bad thing
It’s not always the case that losing social media followers is a bad thing. Here’s why you might be losing followers on social media.
Instagram Reels Content Ideas for Visual Artists
This list will give you some ideas to get you started on your own Instagram reel videos, especially if you’re a visual artist!
5 Reasons Why Artists Hate Marketing Their Art
If you think about marketing as the act of selling something or advertising your product or service for promotional purposes, of course it will make you cringe! You put countless hours into your work, and you want to show it off to the world, but how? The following are five reasons why artists hate marketing their art and what you can do about it.
How to Market your Digital Art on Social Media
Being an artist with a digital portfolio is a challenge as you face the question-how to market your art on social media?. Market where? And for whom? There is no one answer about marketing on social media. However, there are some steps you can take to make it easier for yourself, and it will be rewarding when people start engaging with your work.
Case Study: How We Helped A Musician Reach More Fans Online
jsin is a musician, and like many artists and creative entrepreneurs, he’s spent years trying to make it as a musician. But as a performer, he knows that building an audience is all about connection.
Case Study: Ice Cream Shop
Learn how The Social Media Artist team helped this ice cream shop optimize their Instagram during the cold winters in Toronto, Canada.
10 Easy Ways to Use Instagram for Filmmakers
In filmmaking marketing, Instagram is one of the most important social media platforms. It allows filmmakers to reach millions of people with just one click - but how do you make sure that your film gets noticed? Well, here are 10 tips on how to use Instagram for...
Case Study: Social Media for Healthcare
This healthcare centre had been posting on Facebook and Instagram on their own for a few months, but their existing content wasn’t particularly branded or consistently posted. Enter The Social Media Artist team! Our goal was to understand their audience of vulnerable patients and create content that was inspirational, informative and community building.
8 Ways to Market Yourself as an Artist During a Pandemic
How do I keep marketing my work as an artist when my job is on hold? By Meredith Wolting: Meredith is a graphic designer and content creator at The Social Media Artist. She is a freelance artist who works throughout Toronto, designing sets, props, and costumes...