We have all had our share of good and bad dates. Hopefully, you have ended with your perfect person. However, do you remember the times when you were still in search of “The One”?
We’re sure it involved a lot of trial and error, a lot of understanding and a lot of compromises. All is fair in love and war, as they say.
One thing that’s also like finding love and dating is looking for a reliable partner when it comes to Social Media Management. In the spirit of Valentine’s Day here’s a check-list of positive qualities to find a social media manager who’s “The One”:
1. MAKE SURE THEY REALLY KNOW YOU
A perfect social media manager does not overwhelm you with the world’s best template, but instead sits down and takes his/her time to know what your company is about. They should be able to capitalize on your company’s existing strengths and curb down your weaknesses.
2. THEY HAVE YOUR BEST INTEREST IN MIND
As they are experts, after considering your thoughts they should stand firm, and if needed insist on their plan of action. While you know your brand, they know the best course of action to make your company an internet success.
3. THEY PLAY NICE WITH YOUR FRIENDS
As a good partner, they have to get to know your friends. In the social media world, this means they constantly engaging your followers, clients and stakeholders.
4. THEY HAVE GOOD COMMUNICATION SKILLS
The problem with creativity is the difficulty in delivering it effectively. A great social media manager should be able to explain their ideas in a way that you can understand what they are trying to do.
5. THEY SPEAK HIGHLY OF YOU AROUND OTHERS
A great social media manager should be able to improve your network. They should be able to take the “word-of-mouth” adage into a whole new level by talking about you, your strengths, your passion, even if you’re not around to witness it.
6. LOYAL AND RELIABLE
Who doesn’t want a partner who’s loyal? This is non-negotiable when it comes to both relationships and business partnerships. They should have your back at all times. One way of protecting you is pro-actively informing you of up and coming competitors.
You have to date a few before finding the right one – and as always, there’s no better way of really knowing one’s intentions until you have spent time with them. Similar to dating, you can only know a social media manager’s performance until they have proven them to you over the course of your partnership.
Tired of social media manager dating? Give us a try and find out if we are “The One”. We are 3 social media managers in one! Happy dating!